What Goes On at Sturgis Bike Rally: An Insider’s Guide to the Ultimate Motorcycle Event

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what goes on at sturgis bike rally

The Sturgis Motorcycle Rally is an event like no other, known for its legendary rides, concerts, and events. The stories of horned men, buffalo hide bikes, and bartenders on stilts pouring drinks down people’s throats are part of its notorious charm. You’ve probably seen the iconic celebrations on T.V., whether it’s the Travel Channel, Discovery Channel, or any other news channel known to man. Perhaps you’ve navigated the stunning scenery of the Black Hills, passed Mount Rushmore, passed the Needle’s Eye, or scraped your heels on the sharp turns of the 360-degree Pigtail Bridge. The experience of the Sturgis Rally is unmatched and unforgettable.

Picture yourself riding down Main Street, tackling the 84 curves of Iron Mountain Rd, or enjoying a cold one at center stage during the best concert of your life. This is what the Sturgis Rally is all about. There’s no shortage of things to do, and in fact, it’s almost impossible to do All The Things in just one visit. To make sure you don’t miss out, you need the inside scoop from a trusted Sturgis Rally Guide. This guide will help you plan your trip so you can hit all the must-dos and make the most of your time.

Anyone who comes to the Sturgis Rally quickly realizes there’s no shortage of activities. It’s a fact that trying to do everything is nearly impossible. To ensure you don’t waste your time on the wrong events during this year’s Rally, having a trusted guide is essential. This guide will provide you with the inside scoop on what to see and do. So get ready, plan, and prepare to do all the things you truly want to experience at the Sturgis Rally.

What Is The Sturgis Motorcycle Rally?

The Sturgis Rally is an 84-year old gathering of like-minded individuals who love motorcycling and the freedom of the road. It started as a race between friends and has grown into a ten-day bike rally with rides, bike shows, and concerts unlike anything else in the world.

Known for some of the best motorcycle riding and unique concert settings, the Sturgis Rally offers crazy events that bring smiles from ear to ear. More than just a series of events, it’s about the feeling of outrunning a storm in the Black Hills, enjoying a special moment at a Buffalo Chip Twisted Sister concert, and gawking at eye-catching hand-built bikes.

The Rally is a state of being. It’s the wind and sun on your face as you ride past Mount Rushmore, sharing a laugh with lifelong friends, and creating memories you’ll cherish forever.
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When Is The 2024 Sturgis Rally?

The Sturgis Motorcycle Rally begins on the first Friday in August each year. The 81st Sturgis Motorcycle Rally will be from August 1 to 11, 2024. Don’t miss the Sturgis Rally Pre-Party that starts on August 1, 2024, at the Buffalo Chip.

Where Is The Sturgis Bike Rally?

The Sturgis Rally happens in the Black Hills of South Dakota. Many promoters organize and promote the Sturgis Motorcycle Rally, including the Sturgis Buffalo Chip, Lamphere Ranch, Full Throttle Saloon, Glencoe Campresort, Black Hills Harley-Davidson, and the City of Sturgis. This variety of venues and organizers ensures that every visitor has an unforgettable experience.

Who Owns The Sturgis Rally?

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NOBODY OWNS the STURGIS MOTORCYCLE RALLY. From day 1, the Sturgis Rally has been by bikers for bikers, not the city government. In 2018, the Eighth Circuit Court made this fact clear when they ruled that 100s of private entities have organized the Sturgis Rally over the years.

The court agreed and held that the jury could not infer from the onerous planning that the City undertakes to provide infrastructure for the Rally that the City was the organizer or sponsor of the Rally. To allow such an inference would be like saying that the City of New York organizes the sessions of the United Nations General Assembly because of everything it does to assist their occurrence.

The court further stated that an organization cannot establish ownership simply by having its officials and agents say so. Over the years, corporate sponsors have paid millions of dollars to the City of Sturgis for the right to use false trademarks. These sponsors, who paid for licensing to use those false trademarks, might want their money back.

When Did The Sturgis Motorcycle Rally Start?

The Sturgis Motorcycle Rally was started by a local racing club called the Jackpine Gypsies in 1938. The Jackpine Gypsies Club was founded in 1936 by local Indian dealer Clarence “Pappy” Hoel. He later started the Sturgis Motorcycle Rally as a series of races and stunts. Originally, the Sturgis Motorcycle Rally began as a two-day event called the “Black Hills Motor Classic.”

The Jackpine Gypsies continue to host races annually outside the Sturgis City Limits in Meade County. In 2020, the City of Sturgis attempted an unsuccessful hostile annexation of the Jackpine Gypsies’ property. The Jackpine Gypsies successfully petitioned to bring the forced annexation attempt to a vote and won.

Should I Register For The Sturgis Rally Or Just Show Up?

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Arriving at a new destination and wishing someone could tell you the best things to see and do is common. Discovering the best of the Sturgis Rally can feel overwhelming, but it doesn’t have to be that way. Start your Sturgis Rally adventure by connecting with a friendly face, picking up a Welcome Packet, and getting a free Sturgis Rally Ride Pin and Patch at the Sturgis Rally Information Center. This will give you the opportunity to ask for recommendations on what to do and see.

To make your trip smoother, check out the Sturgis.com Official Sturgis Rally Registration. Registering can help you feel more prepared and glad you did.

Where To Stay In Sturgis During The Motorcycle Rally?

Where you stay during the Sturgis Rally depends on the kind of experience you want. For a traditional and authentic Sturgis Rally experience, the best place is a campground like the Sturgis Buffalo Chip. The Buffalo Chip is the original “by bikers for bikers” campground. It opened when the City of Sturgis kicked bikers out of town and became the original destination that brought music and motorcycles together for the Sturgis Rally. It has since grown into a world-class entertainment venue with top concert performances from bands like Kid Rock, ZZ Top, and Shinedown. Besides camping, they offer R.V. Camping, Camping, cabin rentals, suites, tipi rentals, and all-town amenities.

If you prefer other accommodations, there are many area venues that offer camping options. These include Shade Valley, Kickstands, Drag Pipe Saloon, Iron Horse Campground, Glencoe Campresort, Steel Pony Campground, Hog Heaven, Lamphere, and more. Each venue provides a unique vibe and different amenities, ensuring that every visitor finds the perfect spot.

Choosing where to stay at the Sturgis Rally is part of the adventure. Whether you opt for the lively atmosphere of the Buffalo Chip or a quieter spot at Shade Valley, you’re sure to have an unforgettable time. The variety of campgrounds and accommodations ensures that there’s something for everyone, making your stay during the Sturgis Rally both comfortable and exciting.

What Should I Wear At The Sturgis Bike Rally?

When heading to the Sturgis Rally, it’s essential to pack the right gear and clothing. Here are some tips on what to wear:

  • Pack minimally: Bring two pairs of pants, two shirts, and a week’s worth of underwear. This will leave room for new apparel and souvenir shirts you might want to pick up at the rally.
  • Protective leathers: This is crucial for safety. Wearing leathers can protect you during rides.
  • Warm Clothes: Even in summer, the rider can be surprised by cooler temperatures, especially in areas like Spearfish Canyon. The sun may leave its peak, and shadows can envelope the canyon, causing significant temperature drops.

Be prepared for weather changes with rain gear. Summer storms in the Black Hills can turn riding into a fun game of cat and mouse as you try to outrun and outsmart the storms. However, eventually, a storm may catch up, so having a good set of rain gear will help you stay dry and comfortable.

Lastly, while South Dakota doesn’t have a helmet requirement law for adults, some neighboring states do. Check your route to see if you pass through any states with helmet laws on your way to S.D. and wear a helmet accordingly.

Why Go To The Sturgis Motorcycle Rally?

The Sturgis Motorcycle Rally is known for offering some of the best rides around the world. The Black Hills are stuffed full of fun winding turns, unique eats scattered throughout quaint little towns, and Native American and U.S. Calvary historical sights. Riders can enjoy monuments like Mt. Rushmore and the Crazy Horse Memorial, as well as the granite spires of the Needle’s Eye. There are also crystal-clear high mountain lakes, reservoirs, and waterfalls to admire.

The Sturgis Rally Campgrounds offer tons of options with different styles and accommodations. You can find picturesque views like those at Bear Butte or Military Tributes such as the field of 800 flags. Enjoy live music that will lead you into each night’s sleep. If you’re looking for a unique experience, the Sturgis Motorcycle Rally is the perfect way to check all the boxes.

What To Expect At The Sturgis Motorcycle Rally?

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If it’s your first time at the Sturgis Rally, you’re in for some eye-opening treats. You’ll meet the nicest people in South Dakota, where the community warmly welcomes bikers. Enjoy the famous Midwest hospitality with smiles and good times all around. The Rally is packed with vendors, a massive selection of live concerts, and demo ride opportunities. Bikes line the main street of Sturgis, SD, and towns like Sturgis even block off sections of Main Street just for motorcycles. It truly feels like the world’s largest bike show.

Many think the Rally is just a big party, but it offers much more. You can party, or you can enjoy a tame life if that’s more your style. Wake up early for a beautiful ride during the day, stroll through the Black Hills area sites, and visit vendors. Watch the races and bike shows, have dinner at a winery in Hill City or a Brewhouse, and check out the Saloon where Wild Bill Hickok was shot. Then, tuck yourself in to start another exciting day the next morning.

There are more than enough activities at the Sturgis Rally to fill your itinerary for ten days. Whether you’re looking for adventure or relaxation, there’s something for everyone at this incredible event.

Is The Sturgis Motorcycle Rally Family Friendly?

Generally speaking, the Sturgis Rally is not considered Family Friendly, but it is definitely adult-friendly. This means that while the event offers a lot of excitement and activities, it is more suited for adults rather than families with children.

How Many People Are At The Sturgis Motorcycle Rally?

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According to DOT traffic counts, about 500,000 people attend the annual Sturgis Motorcycle Rally. This massive turnout highlights the event’s popularity and the draw it has for motorcycle enthusiasts from all over.

Where Is The Best Sturgis Rally Camping?

For a traditional and authentic experience, the best Sturgis Rally Camping is at the Legendary Sturgis Buffalo Chip. When the City of Sturgis kicked bikers out of town, the Buffalo Chip was there to give bikers a home. A large “Welcome Home Bikers” sign greets guests at the property’s entrance. The Buffalo Chip is a staple of the “By Bikers For Bikers” event that initially combined music and motorcycles at the Sturgis Rally.

How Much Does Sturgis Cost?

When planning for Sturgis, there are several excellent sources to understand the costs and ways to save money. One tip to save money is to reserve early. Many campgrounds offer low prices that increase as the Sturgis Rally approaches. For example, the Buffalo Chip prides itself on offering an extended rally pass for only $20 a day if you buy it when they first go on sale. This includes world-class concerts, camping, and other entertainment, a deal you can’t find at any other festival.

Another money-saving tip is to fuel up at the Free Fuel Happy Hours provided by Renewable Fuels. This can significantly reduce your overall Sturgis cost. By taking advantage of these tips, you can make your trip more affordable and enjoyable.

What Are The Best Biker Bars In Sturgis?

Some of the most popular biker bars in Sturgis include the Knuckle Saloon, which is also a local brewhouse. Other favorites are One Eye-Jacks, the Iron Horse Saloon, and the Loud American Roadhouse. These spots are must-visits for anyone looking to experience the full atmosphere of the Sturgis Rally.

Sturgis Rally Must-Dos AKA What Are the Best Things To See And Do In Sturgis?

  • See live music: Enjoy various performances during the Rally.
  • Ride through the Black Hills: Join a guided group ride or explore on your own.
  • Go to a bike show: Check out the amazing bikes on display.
  • Go to a race: Experience the thrill of the races.
  • Visit Downtown Sturgis Main Street: Walk around and soak in the atmosphere.
  • Pick up your free Sturgis Rally ride pin and patch: A great souvenir from your visit.

Other Sturgis Must Do Highlights

When at the Sturgis Rally, make sure to visit some of the out-of-the-way hidden gems. Ride through Custer State Park to see Buffalo up close. For the best Sturgis Rally Guide, check out Sturgis.com. This site provides all you need to know about events, vending, and concerts. If you have ever ridden through the Black Hills or plan to, you can even peruse their photo library to find an image of you riding.

What Should I Pack To Bring To The Sturgis Rally?

When preparing for the Sturgis Rally, make sure to pack the essentials. Bring sunscreen for sun protection, a rain suit for unexpected showers, and earplugs for loud events. Keep sanitizer wipes handy for cleanliness, and carry plenty of water to stay hydrated. A headlamp is useful for nighttime visibility. Don’t forget condoms for safety and insurance documents. If you are passing through a helmet law state, be sure to bring a helmet.

What Are The Best Rides To Do During Sturgis?

One of the best rides at Sturgis is to Mount Rushmore, also known as America’s Shrine of Democracy. It’s on many visitors’ bucket lists. You don’t have to enter Mt. Rushmore National Memorial to see the impressive sculpture from route 24. Another must-do is Iron Mountain Road, featuring granite rock tunnels to pass through and unique pigtail bridges with corkscrew structures that make for a challenging ride and an upper body workout.

For a beautiful ride, head to Needles HWY, where you’ll see granite spires and high mountain lakes. Spearfish Canyon is another must-take ride before you die, offering a quintessential scenic road with cliffs, a gorge, bubbling streams, waterfalls, and striking vistas at every turn. Don’t miss a trip to Devils Tower, famous for its appearance in Close Encounters of a Third Kind. This lava cone is well worth the journey.

The Badlands should also be on every rider’s to-do list. Failing to see it would be making a mistake. Finally, join the Legends Ride for a scenic ride through the Black Hills alongside celebrities and hundreds of fellow Legends Riders. Each of these rides offers a unique experience, showcasing the natural beauty and excitement of the Sturgis Rally.

What Are The Best Rides To Do During Sturgis?

One of the best rides at Sturgis is to Mount Rushmore, also known as America’s Shrine of Democracy. It’s on many visitors’ bucket lists. You don’t have to enter Mt. Rushmore National Memorial to see the impressive sculpture from route 24. Another must-do is Iron Mountain Road, featuring granite rock tunnels to pass through and unique pigtail bridges with corkscrew structures that make for a challenging ride and an upper body workout.

For a beautiful ride, head to Needles HWY, where you’ll see granite spires and high mountain lakes. Spearfish Canyon is another must-take ride before you die, offering a quintessential scenic road with cliffs, a gorge, bubbling streams, waterfalls, and striking vistas at every turn. Don’t miss a trip to Devils Tower, famous for its appearance in Close Encounters of a Third Kind. This lava cone is well worth the journey.

The Badlands should also be on every rider’s to-do list. Failing to see it would be making a mistake. Finally, join the Legends Ride for a scenic ride through the Black Hills alongside celebrities and hundreds of fellow Legends Riders. Each of these rides offers a unique experience, showcasing the natural beauty and excitement of the Sturgis Rally.

What Bands are playing at Sturgis?

The bands playing at the Sturgis Rally are announced year long, featuring some of the biggest names in music. To stay updated, you can subscribe to the sturgis.com newsletter for the latest updates. In 2021, the Sturgis Rally Concerts included performances by Kid Rock, Z.Z. Top, Shinedown, Stone Temple Pilots, Anthrax, Black Label Society, POD, and Black Stone Cherry.

For a complete list of performances, you can check out the full Sturgis Rally Concert and Event Schedule on the Sturgis Rally Website. This ensures you won’t miss any of the exciting acts that make the Sturgis Rally an unforgettable experience.

Is Sturgis Canceled?

The Sturgis Rally was not canceled in 2020 or 2021. The main reason is that nobody owns the Sturgis Rally, so you can’t cancel what you don’t own. In 2020, businesses and promoters like the Sturgis Buffalo Chip, Full Throttle Saloon, Shade Valley, and over 50 local businesses said they would continue the Sturgis Rally even If the City of Sturgis decides not to ratify it. The Sturgis Rally is on.

Where Can I Get The Best Sturgis Rally News?

To get the best Sturgis Rally News, avoid getting your news from rumorville. Instead, go directly to the source at Sturgis.com. This site doesn’t shy away from controversy or tell you half-truths that others want you to believe.

What Days Should I Come to the Sturgis Rally?

The best days to attend the Sturgis Rally depend on many things. Sturgis Rally attendance follows a bell curve with the biggest spike on Monday, Tuesday, and Wednesday. If possible, come for the entire ten days to fully experience the rally. Start your rides early in the week to avoid fatigue and heavy traffic. The Buffalo Chip Official Sturgis Rally Kickoff begins on First Friday, with the rally building momentum midweek and concluding with a rally wrap party before everyone heads home.

If you can only come for one weekend, the first week usually has some outstanding concerts. For a shorter visit, the best days to experience the rally in all its glory are Monday through Wednesday. This way, you can enjoy the peak of the rally without missing the key events and activities.

Where can I get more information about the Sturgis Motorcycle Rally?

For the best information about the Sturgis Motorcycle Rally, visit the original and official Sturgis.com Sturgis Rally Website. It is arguably the most comprehensive and in-depth resource for everything related to the Sturgis Rally.

What are the Future Sturgis Motorcycle Rally Dates?

The future Sturgis Rally dates are set. The rally will take place from August 2-11, 2024, and from August 1-10, 2025. Mark your calendars to ensure you don’t miss these exciting events.

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I love motorcycles, bikes, and dirt bikes. There’s something exhilarating about the roar of the engine and the sense of freedom that comes with cruising the open road. Whether it’s the sleek design of a sports bike, the ruggedness of a dirt bike tearing through the trails, or the classic allure of a vintage motorcycle, every ride offers a unique experience. The adrenaline rush from leaning into curves or tackling off-road terrain is unparalleled. Riding is more than just a hobby for me. It is a passion that strengthens my soul and brings me immense joy